Expert Ecommerce Development Strategies to Drive Sales

Today, the retail sector will collapse without eCommerce! If you’re selling something or planning to sell something soon, and there is a clear absence of eCommerce development in your business plan, you are doomed (we aren’t even exaggerating).

Each and every business that is selling something has its own eCommerce site. It’s not even an option anymore, but a necessity! But, standing out from the crowd is all that matters in businesses. It can make or break your business. With the help of certain eCommerce development tricks, you can cut through the noise.

ECommerce helps businesses grow by reaching people who shop on their phones. In 2025, things like AI, AR/VR, and loyalty programs will make online shopping more fun and personal. Being eco-friendly and honest also helps brands earn customer trust.

Let’s find out about these and more in this blog.

Why eCommerce Development is a Key to Your Business Success

As a business owner, your priority should always be customer satisfaction. A nice website helps people see your business, but eCommerce development helps them shop from you online.

Why is eCommerce development so important? It is because most of your customers spend a huge amount of time on their phones. So much so that by the end of 2023, almost 70% of the global population were smartphone users. The percentage has increased more today.

So, you have to be where your customers are. If your product isn’t visible, there will be no sales. Although offline stores are still relevant to some people, online stores are preferred by most.

However, this isn’t the only reason to develop an eCommerce site for your business. Let’s look at some of the others.

1. You can Save a Lot (When we say a lot, we mean a ton)

Suppose you don’t have a product in your inventory. No problem. You still have the option of displaying it on your site. You can take orders and deliver them when needed, without even storing them at your storage facility.

So, what does it mean for your business? You save inventory costs, electricity costs, and management costs.

2. You can Supercharge your Brand

Do you know what customers love? A delivery when needed (even in the middle of the night). Customer support that can solve all their problems in the blink of an eye. Social media conversations that feel genuine (not AI or automated replies). Blogs or articles that explain how the products will solve all their problems.

By developing an eCommerce store, you can supercharge your brand through all these. You build something that people trust and love.

However, most businesses know this by now. That’s why they are making eCommerce development their priority.

How can you develop your eCommerce site in such a way that it stands out from the rest of the crowd? That’s the question of the hour! So, we will tell you what the experts have to say about this.

Expert Insights (eCommerce Growth Hacks) on eCommerce Development and its Future

What exactly awaits us in 2025 for eCommerce development? We have compiled opinions from 10 experts about the factors that are transforming the eCommerce development. Let’s take a look at some of the eCommerce development tips by experts that will help you in carrying out exceptional eCommerce development in 2025.

A Jump from Cookies to First-Party and Zero-Party Data!

According to Greg Zakowicz (senior eCommerce expert, Omnisend), for businesses, the biggest focus should be on first-party channels. Most businesses in the past were heavily dependent on third-party channels like social media, such as TikTok or Meta.

“First-party data should be the top priority for businesses”—Greg Zakowicz, Senior ECommerce Expert, Omnisend

But, instances like Facebook ads glitches are pushing businesses toward SMS and email marketing (first-party channels). This is because in these first-party marketing channels, businesses have better control and continue to generate higher ROI.

When it comes to zero-party data, Dilayda Soylu (Product Marketing Manager, Storyly) gave us some great insights about eCommerce web development. According to her, building an interactive app or website isn’t enough anymore. It is all about optimizing the customer journey while gathering zero-party data.

What is zero-party data? These are the data that users voluntarily share when they engage with your platform.

She further states that this data will allow businesses to learn about the users without any disruptions to the customer journey. They are more cost-effective and highly efficient, saving resources and time for businesses.

So, what are the advantages of this?

• More control over user interactions and data collection

• Data collection without harming customer privacy

• Enhanced customer engagement

• An efficient data strategy that makes it user-centric and transparent

The Rise of Emerging Tech like AI!

Jen Seran, the director of business operations at Stallion Express, says that AI-driven personalization will transform the shopping experience. He further said that his company has seen a 25% boost in user satisfaction by integrating AI into their services.

Even Mark McShane (the founder of CupidPR) backed this. He said that the integration of AI and ML will become more important in 2025 and in the future. The technology will drive predictive assessments and personalized experiences in eCommerce.

The founder of RJ Living, David Janovic, stated that the adoption of AI will be important in eCommerce development. With a streamlined customer support through virtual assistants and AI chatbots, you can give an exceptional customer experience to your users. He also forecasted that AI-driven predictive assessments can help businesses anticipate customer behavior and demand.

What are the takeaways we can take from AI in eCommerce development?

• AI and ML are transforming and will continue to do so for the eCommerce sector.

• Both these technologies provide personalized shopping experiences

• They can help businesses predict customer behavior and patterns with accuracy

• AI chatbots can provide superior customer support

• They drive efficiency and reduce costs

Immersive Experience is what your Customers want!

Derek Bruce is the serving Director of Operations at First Aid at Work Course. Derek predicts that Augmented Reality (AR) will transform online shopping (eCommerce). He says that AR gives you an experience of the product, without actually trying it out. This will reduce the customer hesitancy when shopping online. He further states that AR will boost confidence among the users and decrease product returns.

“Augmented Reality will transform online shopping experience.”—Derek Bruce, Director Operations, First Aid at Work Course

Nick Drewe, the CEO and Founder of Wethrift, says that consumer behavior is changing. They prefer an immersive experience over everything else. The rise of immersive eCommerce (with AR and VR) will make shopping more personalized.

What businesses can gain from AR and VR in eCommerce development?

• AR and VR will provide immersive customer experiences in eCommerce

• They provide users with a chance to try the product in a virtual environment

• An immersive experience boosts customer confidence and reduces product returns

Subscription or Loyalty Programs will get your Customers Hooked!

The CEO and founder of Freight Right Global Logistics, Robert Khachatryan, had something interesting to say about what’s been happening in the eCommerce landscape. The subscription or loyalty program has been gaining popularity, especially in the fashion industry.

Colt Agar, the organic marketing lead at Red Stag Fulfillment, said that in the eCommerce market, a shift towards a subscription-driven approach is taking place. According to him, the subscription model is helping businesses build stronger relationships with their customers. This model is also boosting brand loyalty.

What can be achieved by integrating subscription programs in eCommerce development?

• This model can help build strong and lasting relationships with customers

• It ensures a constant flow of revenue

• Subscription-based models can foster brand loyalty

Build your eCommerce Site Prioritizing Sustainable and Ethical Practices!

Marc Bishop (Director of Wytlabs) predicts something crucial today when developing an eCommerce site for your business. He says that sustainability will be in focus in the packaging, sourcing, and logistics of products. He believes that consumers today are becoming increasingly aware of the environmental impact of products. So, businesses using eco-friendly and closed processes that reduce waste in the supply chain can win these consumers.

“Sustainable and ethical practices will be in focus in eCommerce development.”— Marc Bishop, Director, Wytlabs

In the same way, Mark McShane predicts that sustainability and ethical practices will take the spotlight in the coming days. So, adopting clear supply chains and eco-friendly practices can go a long way for businesses.

What can be gained from focusing on sustainable and ethical practices in eCommerce development?

• You gain the trust of the environmentally conscious customers

• Businesses can stand out from the competition

• Reduce the environmental footprint

• Enhance brand reputation

• Encourage demand for ethical products

Webskitters Technology Solutions: Your Trusted eCommerce Development Partner

With an eCommerce store, you can make your online sales simple, economical, easy, and risk-free. It’s as simple as that. All you have to have is a business plan and sellable products.

Let’s face the fact that insights from veterans like these are priceless. You can incorporate these strategies into your eCommerce development in 2025 and smash your growth goals.

Want to incorporate all the smart eCommerce strategies? Hear us out!

At Webskitters Technology Solutions, we don’t just develop eCommerce sites but make them aligned with today’s user environment. Integrating technologies like AR, VR, AI, and ML, we help you build sites that put your users in awe. We make sure that your online showroom is equipped to handle customers from diverse backgrounds and behaviors.

So, why not give it a shot to skyrocket your business growth? Book a call with us today. Let’s make something extraordinary together!

FAQs

1. What is eCommerce development?

ECommerce development is the process of creating online stores where people can buy products or services.

2. Why is eCommerce development important for businesses?

It helps businesses reach more customers who prefer shopping online, especially using their phones.

3. How does AI help in eCommerce development?

AI makes shopping more personal by showing products based on what customers like and helping with customer support.

4. What new trends are shaping eCommerce development in 2025?

Some big trends are using AR/VR for better shopping experiences, collecting user data safely, and adding loyalty programs.

5. Can eCommerce development help businesses be more eco-friendly?

Yes, businesses can use eCommerce to promote sustainable products and reduce waste with better packaging and delivery methods.