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Cohort Report Helps In Gauging Customer Retention Rate

February 10, 2016
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Good news for all online store owners! Unlike brick-and-mortar stores, you can easily do what they can’t. Why? Thanks to Google Analytics, you can measure your business success so easily. All necessary data regarding your business progress can be so easily tracked. Some of them are conversion statistics; total visitor fluctuations; measuring the CTR or Click through Rates and you can measure average time spent on your site. Just log into your Analytics account and voila! Still Analytics report has its own restrictions like how can you measure customer retention percentage?

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Google’s Plan for Naming its Next Android Version

December 21, 2015
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Since India-born Sundar Pichai became the Google CEO among many other speculations one of the most interest generating was naming ways of its Android versions. Why should be names based upon only western sweets? Why not Indian sweets’ names be included or for that matter from any other country? Jellybean, Kitkat, Lollipop and now Marshmallow. The naming style is really controversial. However, Google may soon give up such an idea and may come up with an interesting alternative.

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